Daily and monthly trends for standard campaign and outreach metrics: leads, connectivity, quality and turnaround time, so you can make data-driven decisions.
Campaign performance
Cost per lead
$4.2
Connectivity
91%
Conversion
18%
All campaigns
Spring refinance
12,400 leads
Live
Auto insurance renewals
8,150 leads
Live
Home estimate booking
3,920 leads
Paused
Win-back offer
5,210 leads
Draft
A Bird’s-Eye View of All Your Campaigns
Every active campaign in one view. Track performance and stay in control of every outreach.
Hold Every Team Accountable with Lead Tracking
Real-time status of every lead and outreach attempt, so nothing slips through the cracks.
Leads
Lisa M.
(512) 555-0142
Booked
David K.
(214) 555-0187
Follow-up
Maria G.
(305) 555-0119
Qualified
Tom R.
(602) 555-0175
New
Lead journey · Lisa M.
Call · 2:41
Interested in Family plan
WhatsApp
Quote sent
SMS
Reminder delivered
Calendar
Demo booked Thu 2:30 PM
Done
Recordings, Compliance and Visibility at Every Touchpoint
Forget spreadsheets. See the full omnichannel journey of each lead, with call recordings, attribution and compliance in one timeline.
Optimize Spend and Lift Lead Conversion
See drop-off points and conversion by source, so you can double down on what works and fix the leaks.
Funnel
Leads uploaded
100%
Connected
91%
Qualified
54%
Converted
22%
Agent performance
AI Agent · Ava
94%
AI Agent · Leo
88%
Human team · West
76%
Boost Agent Productivity with Actionable Feedback
Compare key metrics across AI and human agents, find patterns and target coaching where it counts.
Stay Compliant with AI Call Quality Monitoring
A complete view of call quality: scores, parameters, audited calls and agent grouping, with full audit trails.
Call quality
Health
97.5%
Audited
150
Parameters
23
Compliance language
100%
Pass
See Hexta Engage on your own leads
Book a 30-minute demo. We will run a live call, WhatsApp and SMS flow on your use case.